Digital Learning

With over 80% of U.S. adults owning a smartphone, location data from our mobile devices provides real time understanding of where, when and how consumers shop.

You can take your most valued customers, analyze and understand their behaviors, and find more consumers like them. Learn more about the science behind Look-alike Audience Modeling.

Balanced audience targeting is important to optimizing marketing ROI. How can advertisers maximize sales revenue without wasting ad spend?

Facebook gathers intelligence from users' activities across the site. As a marketing platform, they use this information to offer audience targeting solutions to their advertisers.